08/02/2009

ISPO

The ispo fair in Munich is the world biggest sports/style trait fair and was full of cool new stuff and lots of parties. 
Here are some off the highlights...

Pyua means pure and the German based fashion label presented a stylish collection with only recycled material. The founders are two ex-ski stars and there mission is to leave the smallest possible negative footprint on our planet. 


Roxy showed less ecological awerness but presented a sweet looking onesuiter and a pair of lovely dotty skis. 

The high fashion label Bogner presented a colourful selection of outfits and skis. The Munich based firm also showed a stunning film presenting their new collection. 


The French based company Boheme produces beautiful handcrafted skis and boards. They claim 37 hours are required to make one pair of skis
Helt-pro had some really cool headgear. The boys had a half beanie half helmet construction. They integrated a ABS-hard shell and lightweight PUR-foam cushioning into a woollen beanie. The helt-pro is a fantastic medium between a annoying helmet and a not so protective beanie. 

Les ettes is by far my favourite perfume and made my some lovely girls who also had a simple but lovely looking stand. 


acg by Nike had a little bit of a re-branding and I think their new logo looks so much fresher and better. Well anyway they got a jacket, that changes colour when it gets under 7 degree. It looked pretty cool when the lady showed me the effect with an ice-spray. They also got a new jacket out called considered, which is a cleverly designed high tech snow jacket. It looks super simple from the outside but is technical on the inside. The pattern is designed so that no waist is created. Good job! 


I absolutely  loved Oakleys uniquely movie and I am equally impressed with that stylish purple jacket/coat. At last something, which keeps the bum dry when riding.  

I can't remember who made this really cool pink suit but I think it is pretty cool. 

Ripcurl extended there last years planet collection with lots of very colourful outfits. All made out of P.E.T Bottles. 
Rosignol is producing mountain ware since 1907 and had a stylish street art like stand for all their skis and boards. They also won a price fore their innovative magnestick backprotector for children. The magnet on the back prevents the falling off the skilift. 


Salomon showed some gorgeous skiis and also a cool looking ski suit among lots of other cool stuff. 

Spacejunk, a European platform for street art and board culture had some wicked graphic and illustrations on skis, fabric and canvas. In collaboration with Rossignol they presented the seven artist sins project which is pretty cool. 

Sympatex, had a very impressive and informative stand and I liked all their graphics. They had great display boards indicating how their technology mimics nature and how it functions. 


Last but not least the coolest things was the  big min-ramp that Volcom put up under the theme Red Neck Ramp Age. I had a go at it and it was great fun to ride! 

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